Gold, it seems, is no longer just the preserve of central bankers, Indian households and doom-preppers. A rising cohort of Generation Z investors, Britons in their late teens and twenties, are piling into bullion at a record pace. According to BullionVault, a West London-based fintech marketplace for precious metals, the number of UK Gen Z users joining its platform has more than doubled this year. They now represent over 15% of new accounts, compared with 13% across the past five years. Their enthusiasm has coincided with spectacular price moves. In 2025 alone, gold in sterling terms has risen by more than 30% and ... (full story)